1. Please give an overview of your role and what this involves on a day-to-day basis:
I am responsible for constructing and delivering bespoke artist campaigns based around releases, that target music fans personally and individually. I also work closely with our playlisting team working on graphic design and branding. I am also involved in creating and scheduling social media content.
2. Have you learnt any new skills or developed existing skills?
I have learnt a whole new trade in digital marketing as well as deepening my understanding of the music industry through this placement. Of course the point of an apprenticeship is that candidates lack the skills and my work placement has developed them massively. As well as this, we are completing a coding qualification with The Juice Academy that adds a whole new element to my CV and skillset.
3. To what extent do you enjoy your programme?
I am working my dream job with great people and have found my career path all thanks to The Juice Academy. As well as this, the other apprentices on the course are all similar to me and are people I can rely on to help out whenever I'm struggling. Long story short I love going to work everyday!
4. How valued do you feel by The Juice Academy?
The Juice Academy make me feel very valued with their frequent interaction with apprentices as well as progress checks to ensure that all is well. Furthermore, we are encouraged to write blog posts that are featured by The Juice Academy on their website as well as their Twitter feeds. No more to be said other than our monikers are 'bright young things'!
5. How well organised/structured is your programme?
The programme is well structured from the get go, with apprentices receiving welcome packs and calendars from the get go. This has allowed me to plan my year around training sessions. When at training, the cohorts are small meaning the teaching is streamlined, specific and well organised. This allows us to focus clearly on the aim of the apprenticeship and keeps us organised and structured from day dot.
6a. How much support do you receive from your training provider?
My training providers are only an email away and are regularly in touch throughout the week in between training sessions. As well as this, regular progress reviews are held with my personal mentor who is very aware of each apprentice's individual circumstances and aid in accommodating these. Furthermore, the regular visits to the training provider helps me to feel in the loop and well-supported in my role.
6b. How much support do you receive from your employer?
We are a small team of less than 20 meaning support is vital and plentiful in our offices. It is important we can all rely on each other, and my employers are more than happy to support my commitments to my apprenticeship course, as well as allowing me time to complete tasks to fulfil my apprenticeship.
7. How well does your salary/package meet your costs?
While my travel, daily and social costs remain high, my wage is largely disposable meaning I have money to play with as well as a rewarding and highly desirable job. As well as this, the package from The Juice Academy gives my employers flexibility when it comes to pay increases or bonuses.
8. Are there many opportunities outside of work?
We are often being emailed regarding opportunities to network, develop or even travel with The Juice Academy that allow apprentices to enhance their experiences. Opportunities range from representing The Juice Academy at school careers fairs, through to live-tweeting awards shows on behalf of Juice.
9. Would you recommend The Juice Academy to a friend?
The programme is supportive and all-encompassing with a real focus on jobs-first digital marketing courses. The provider time and time again sources incredible and often national companies to hire apprentices which can push a lot of people to choose an apprenticeship simply for the name of their potential employer. You will be part of a lifelong network of friends with similar job roles to you who you can rely on and will be taught by the best digital marketers in the industry.
10. What tips or advice would you give to others applying to The Juice Academy?
Be yourself, smile, and look employable! In the intense boot camp day, many thought the way to get a job was to be the loudest or most boisterous. In contrast, I found the way to behave was politely, sensibly and by being yourself. By doing this, you will find the perfect fit for you - which I certainly did!
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