Apprentice at Superdrug

Start Date:
Programme Type:
Apprenticeship - Intermediate Level (Level 2)
Review Date:

Review Score


1. Please give an overview of your role and what this involves on a day-to-day basis:


On a normal day in Superdrug, I shadow a member of management opening up the store and checking to see if there are any notifications or emails on what has to be done that day. Filling in the daily walk book on jobs that have to be done, including pulling from the warehouse, compliance jobs etc. I also complete zero to zero core and cosmetics, top 30, tester order and price check. Finally, I complete the normal day to day jobs such as customer service making sure I am always available, face up and the shop floor is tidy.

2. Have you learnt any new skills or developed existing skills?


I have developed my customer service skills since working at Superdrug, and learnt all about product knowledge which helps me give the best customer service possible. I have also learnt further about working in a team and how to deal with problems effectively on a day to day basis.

3. To what extent do you enjoy your programme?


I really enjoy my apprentice here at Superdrug as I have learnt many new skills and have all the support I need. There is a perfect balance between physical work, and the paperwork for my qualification, and Superdrug also manage to make it fun and interesting everyday as there is never a day where I am not learning new tasks and skills.

4. How valued do you feel by Superdrug?


Very valued, I am not viewed any lower than any other team member. I always have help when needed, and the team is always more than happy to go out of there way to give me guidance. They will not take the task off me if they feel like they could finish quickly, they all would go through and explain the best possible way to complete this.

5. How well organised/structured is your programme?


Brilliant! As soon as I started my manager set a structured programme with what sections I will be focusing on and how many weeks for so I know exactly my time limit for each. My first section was cosmetics as this is our highest income for the store so it was very beneficial for me to learn everything as I am now able to help customers fully. It was then Christmas time so I was able to do all the new plannograms, and set the store up to make sure we were giving the customers a festive feeling from Superdrug! As Janurary came we had all of the new lines in, so big changes to the plannograms which we completed in the evenings. Now I am learning all of the sales figures for the store, and how certain elements can affect increases and falls in sales and finally the importance of completing all of the compliance jobs.

6a. How much support do you receive from your training provider?


My training provider visits me once a month to check my training book, do the tests and finally the observations. We always go through what I have learnt in the month and to check I am getting the support needed in store, and if there is any problems. His support is brilliant and I know if there ever was a problem I have his email/number to contact him immediately.

6b. How much support do you receive from your employer?


My manager has given me the amazing support from day one, I have had structure throughout my whole programme so far, I have always been given more than enough time weekly to complete my workbook and she is always available if I need help with this. She motivates me very well, and has helped me decide that I would like to go further with Superdrug (team leader, RMT course) when my apprentice is finished. Very very happy with this support!

7. How well does your salary/package meet your costs?


Before my apprenticeship I was at college, which you do not get paid for at all. Now working at Superdrug, I get paid to learn and get to enjoy it as well. Although apprentice wage is very low which can be a struggle, I know exactly where I want to be with Superdrug in a couple years time so I know that it will be more than worth it in the long run. I wouldn't have learnt any where near the amount of skills I have if I just got a normal job.

8. Are there many opportunities outside of work?


Learning everything I have in my apprenticeship, I am able to see other stores level of customer service when I go in there. By doing this you are able to adapt the good things you like to your customer service in store and know what not to do when dealing with customers if you have seen something you don't like in another store.

9a. Would you recommend Superdrug to a friend? *


9b. Why? *

You are given all the support needed, well motivated by all the team and learn so much about the business. Retail has always been something I am interested in, however I did not realise just how much there was to learn and Superdrug make it an exciting place to do so. There are so many different departments including cosmetics, medic and seasanol promotions too (Christmas/sun care), that there is never nothing do to.

10. What tips or advice would you give to others applying to Superdrug? *

If you enjoy working with customers, or are interested to do so then Superdrug is a brilliant business to apply for. Customers enjoy visiting Superdrug because of the friendly but helpful customer service they get, there is always so much to learn but if they are the type of products you are interested in it will give you the boost of confidence you need when selling to customers and you can relate to the products! Definitely recommend Superdrug!

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